11 May 2011

Aggressive advertising

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Special selection campaigns to humanitarian causes, equality and against exploitation for the exhibition in Paris ” La Publicité au Secours des Grandes Causes”. Enjoy them and blush ;)
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11 Aug 2010

102 original advertising campaigns and creative

Graphic Design Blog, Publicity Blog 2 Comentarios

We present a wide collection of amazing and original advertising campaigns. Notable ads and ambient media characterized by fun visual impact and its clear and direct message, showing that personal creativity is beyond the budgets of investment in media.
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10 Aug 2010

10 rules of honesty in advertising

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That advertising tends to exaggerate is something the consumer already has advance. However, one thing is exaggerate the benefits of a product or service and other blatantly lie about it. Moving in the shifting sands of truth and falsehood in advertising is sometimes quite complicated. To facilitate the task, the W & V magazine published the next ten rules of honesty in advertising:
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30 Jul 2010

Investment in online advertising will increase by 12% in 2010

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According to the report developed by eMarketer, it is expected that global spending on online advertising experienced an increase of 12 percent during this same year 2010, reaching 61 800 million, continuing the strong upward trend in recent months.
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29 Jul 2010

Digital Marketing vs Traditional Marketing

Positioning Blog, Publicity Blog 1 Comentario

In recent years, particularly after the emergence of social networks and social media, there are many who believe that consumers are “turning off” the traditional marketing.
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14 Jun 2010

Brief history of advertising

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Brief history of advertising

The prehistory of advertising

Several authors agree that the first advertisement has nearly three thousand years old. An Egyptian papyrus, found in Thebes which is still preserved in the British Museum in London:
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